With TRAVELCLICK’s hotel Internet Marketing Services (IMS), you’ll have all you need to optimize return on investment (ROI) and capture more Internet business.
Unlike most digital agencies, we offer our own award-winning web booking engine, iStay®, and business intelligence suite, as well as revenue optimization managers on staff to help you maximize Internet ROI.
Our key hotel Internet Marketing Services include:
- Hospitality Toolkit®: Control your Internet presence quickly and easily with the easiest-to-use hotel website management system in the industry. Update text and photos, menus, and event calendars online from your web browser.
- Hotel Website Design: Create an exceptional website that presents the personality of your hotel, fully engages your Internet visitors, and drives them to merchandising and conversion events. TRAVELCLICK’s many awards in hotel web design are testament to the success of our design best practices and strategy.
- Hotel Search Engine Optimization: Draw more potential guests to your hotel website with our leading-edge approach to hotel search engine optimization (SEO). Our team of hotel Internet marketing experts will work with you to select and integrate keywords that optimize your website content—and continuously monitor, analyze, and improve your hotel’s SEO effectiveness.
- Pay-Per-Click: Reach the top of the search engine listings immediately with targeted pay-per-click (PPC) advertising. Optimize your ad spend, decrease cost-per-click, and increase advertising ROI.
- SearchVIEW: Leverage this powerful Internet market intelligence tool to understand how consumers see your hotel. From search engine rank and third-party sites to consumer reviews on your hotel and your competitors, you can take control of your Internet presence and develop new hotel Internet marketing strategies for maximum return.
- Email Marketing: Get the right message to the right guests. Our hotel web marketing team will help you plan and execute a powerful email marketing campaign—and then manage the complete process from end to end.
- Social Marketing Optimization (SMO): Add to the success of your hotel Internet marketing strategy by harnessing the viral power of the social networks—such as Facebook®, Bebo, and StudiVZ—to connect your hotel with new target audiences worldwide. Attract highly qualified traffic to your hotel website and maximize exposure to your target market.
- Viz It: Use rich media to show Internet visitors all your property has to offer. From premium video tours to virtual tours, photomontage videos to 360 images, you can maximize your hotel Internet marketing strategy—powerfully differentiating your hotel by showcasing its distinct features and amenities.
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