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Top Markets

TravelClick provides hotel industry booking trend data through the consolidated results of its eTRAK solution. eTRAK is a quarterly benchmarking report that enables individual hotels to track booking trends on the Internet and GDS through CRS performance. The combined results provide industry indications based on performance trends for approximately 39 major hotel brands and chains worldwide.

Full Year 2011 | 4th Quarter 2011 | 3rd Quarter 2011 | 2nd Quarter 2011
1st Quarter 2011 | Full Year 2010 | 4th Quarter 2010 | 3rd Quarter 2010
2nd Quarter 2010 | 1st Quarter 2010 | Full Year 2009
4th Quarter 2009 | 3rd Quarter 2009 | 2nd Quarter 2009
1st Quarter 2009 | Full Year 2008 | 4th Quarter 2008 | 3rd Quarter 2008
2nd Quarter 2008 | 1st Quarter 2008 | Full Year 2007 | Full Year 2006

Full Year 2011

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Full Year 2011	Share of CRS Reservations Full Year 2010	Percent Growth/Decline FY 2011 to FY 2010
Internet	53.5%	52.7%	0.8%
GDS Travel Agent	21.7%	21.2%	0.5%
Total Electronic	75.2%	73.9%	1.2%
Voice	24.8%	26.1%	-1.2%
Total for CRSs	100.0%	100.0%	0.0%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Full Year 2011
Brand Sites (1)	65.4%
Retail Sites (2)	3.7%
Merchant Sites (3)	19.5%
Opaque Sites (4)	11.3%
Total Internet	100.0%

Q4 2011

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q4 2011	Share of CRS Reservations Q4 2010	Percent Growth/Decline Q4 2011 to Q4 2010
Internet	55.8%	54.6%	1.2%
GDS Travel Agent	20.3%	20.5%	-0.2%
Total Electronic	76.1%	75.1%	1.0%
Voice	23.9%	24.9%	-1.0%
Total for CRSs	100.0%	100.0%	0.0%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q4 2011
Brand Sites (1)	57.0%
Retail Sites (2)	5.2%
Merchant Sites (3)	25.6%
Opaque Sites (4)	12.2%
Total Internet	100.0%

Q3 2011

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q3 2011	Share of CRS Reservations Q3 2010	Percent Growth/Decline Q3 2011 to Q3 2010
Internet	54.5%	53.7%	0.8%
GDS Travel Agent	19.5%	18.9%	0.6%
Total Electronic	73.9%	72.6%	1.3%
Voice	26.1%	27.4%	-1.3%
Total for CRSs	100.0%	100.0%	0.0%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q3 2011
Brand Sites (1)	58.5%
Retail Sites (2)	4.1%
Merchant Sites (3)	24.2%
Opaque Sites (4)	13.2%
Total Internet	100.0%

Q2 2011

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q2 2011	Share of CRS Reservations Q2 2010	Percent Growth/Decline Q2 2011 to Q2 2010
Internet	54.0%	52.4%	1.6%
GDS Travel Agent	21.9%	21.8%	.1%
Total Electronic	75.9%	74.3%	1.6%
Voice	24.1%	25.7%	-1.6%
Total for CRSs	100.0%	100.0%	0.0%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q2 2011
Brand Sites (1)	69.2%
Retail Sites (2)	3.4%
Merchant Sites (3)	17.2%
Opaque Sites (4)	10.2%
Total Internet	100.0%

Q1 2011

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q1 2011	Share of CRS Reservations Q1 2010	Percent Growth/Decline Q1 2011 to Q1 2010
Internet	51.1%	51.3%	-0.1%
GDS Travel Agent	23.6%	22.6%	1.0%
Total Electronic	74.7%	73.8%	0.9%
Voice	25.3%	26.2%	-0.9%
Total for CRSs	100.0%	100.0%	0.0%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q1 2011
Brand Sites (1)	70.7%
Retail Sites (2)	3.0%
Merchant Sites (3)	15.6%
Opaque Sites (4)	10.8%
Total Internet	100.0%

Full Year 2010

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q4 2010	Share of CRS Reservations Q4 2009	Percent Growth/Decline Q4 2010 to Q4 2009
Internet	52.3%	50.4%	1.9%
GDS Travel Agent	22.1%	21.3%	0.8%
Total Electronic	74.4%	71.7%	2.7%
Voice	25.6%	28.3%	-2.7%
Total for CRSs	100.0%	100.0%	0.0%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q2 2010
Brand Sites (1)	67.3%
Retail Sites (2)	4.0%
Merchant Sites (3)	16.5%
Opaque Sites (4)	12.2%
Total Internet	100.0%

Q4 2010

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q4 2010	Share of CRS Reservations Q4 2009	Percent Growth/Decline Q4 2010 to Q4 2009
Internet	52.4%	51.9%	0.5%
GDS Travel Agent	22.9%	22.1%	0.8%
Total Electronic	75.3%	74.0%	1.4%
Voice	24.7%	26.0%	-1.4%
Total for CRSs	100.0%	100.0%	0.0%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q2 2010
Brand Sites (1)	68.2%
Retail Sites (2)	3.7%
Merchant Sites (3)	16.2%
Opaque Sites (4)	11.9%
Total Internet	100.0%

Q3 2010

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q3 2010	Share of CRS Reservations Q3 2009	Percent Growth/Decline Q3 2010 to Q3 2009
Internet	56.9%	55.2%	1.7%
GDS Travel Agent	19.6%	18.8%	0.8%
Total Electronic	76.5%	74.0%	2.5%
Voice	23.5%	26.0%	-2.5%
Total for CRSs	100.0%	100.0%	10.6%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q3 2010
Brand Sites (1)	62.5%
Retail Sites (2)	4.2%
Merchant Sites (3)	20.2%
Opaque Sites (4)	13.1%
Total Internet	100.0%

Q2 2010

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q2 2010	Share of CRS Reservations Q2 2009	Percent Growth/Decline Q2 2010 to Q2 2009
Internet	52.4%	50.7%	1.7%
GDS Travel Agent	21.8%	20.5%	1.4%
Total Electronic	74.3%	71.2%	3.0%
Voice	25.7%	28.8%	-3.0%
Total for CRSs	100.0%	100.0%	10.7%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q2 2010
Brand Sites (1)	67.0%
Retail Sites (2)	4.3%
Merchant Sites (3)	16.0%
Opaque Sites (4)	12.6%
Total Internet	100.0%

Q1 2010

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q1 2010	Share of CRS Reservations Q1 2009	Percent Growth/Decline Q1 2010 to Q1 2009
Internet	50.5%	47.2%	3.3%
GDS Travel Agent	22.7%	22.4%	0.3%
Total Electronic	73.2%	69.7%	3.6%
Voice	26.8%	30.3%	-3.6%
Total for CRSs	100.0%	100.0%	13.0%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q1 2010
Brand Sites (1)	71.7%
Retail Sites (2)	3.5%
Merchant Sites (3)	14.6%
Opaque Sites (4)	10.2%
Total Internet	100.0%

Full Year 2009

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Full Year 2009	Share of CRS Reservations Full Year 2008	Percent Growth/Decline Full Year 2009 to 2008
Internet	54.2%	47.6%	6.6%
GDS Travel Agent	23.6%	27.3%	-3.7%
Total Electronic	77.8%	74.9%	2.9%
Voice	22.2%	25.1%	-2.9%
Total for CRSs	100.0%	100.0%	0.5%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Full Year 2009
Brand Sites (1)	70.9%
Retail Sites (2)	3.7%
Merchant Sites (3)	14.2%
Opaque Sites (4)	11.1%
Total Internet	100.0%

Q4 2009

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q4 2009	Share of CRS Reservations Q4 2008	Percent Growth/Decline Q4 2009 to Q4 2008
Internet	54.9%	49.3%	5.6%
GDS Travel Agent	24.2%	25.6%	-1.4%
Total Electronic	79.1%	74.9%	4.2%
Voice	20.9%	25.1%	-4.2%
Total for CRSs	100.0%	100.0%	7.3%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q4 2009
Brand Sites (1)	70.0%
Retail Sites (2)	4.3%
Merchant Sites (3)	15.0%
Opaque Sites (4)	10.7%
Total Internet	100.0%

Q3 2009

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q3 2009	Share of CRS Reservations Q3 2008	Percent Growth/Decline Q3 2009 to Q3 2008
Internet	55.2%	48.6%	6.6%
GDS Travel Agent	22.8%	26.3%	-3.6%
Total Electronic	77.9%	75.0%	3.0%
Voice	22.1%	25.0%	-3.0%
Total for CRSs	100.0%	100.0%	2.2%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q3 2009
Brand Sites (1)	70.0%
Retail Sites (2)	3.1%
Merchant Sites (3)	14.7%
Opaque Sites (4)	12.3%
Total Internet	100.0%

Q2 2009

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q2 2009	Share of CRS Reservations Q2 2008	Percent Growth/Decline Q2 2009 to Q2 2008
Internet	54.8%	47.6%	7.2%
GDS Travel Agent	22.7%	27.3%	-4.6%
Total Electronic	77.5%	74.9%	2.6%
Voice	22.5%	25.1%	-2.6%
Total for CRSs	100.0%	100.0%	-1.4%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q2 2009
Brand Sites (1)	70.1%
Retail Sites (2)	4.4%
Merchant Sites (3)	13.7%
Opaque Sites (4)	11.9%
Total Internet	100.0%

Q1 2009

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q1 2009	Share of CRS Reservations Q1 2008	Percent Growth/Decline Q1 2009 to Q1 2008
Internet	51.7%	45.3%	6.4%
GDS Travel Agent	25.1%	29.6%	-4.5%
Total Electronic	76.7%	74.8%	1.9%
Voice	23.3%	25.2%	-1.9%
Total for CRSs	100.0%	100.0%	-5.3%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q1 2009
Brand Sites (1)	74.0%
Retail Sites (2)	4.5%
Merchant Sites (3)	12.0%
Opaque Sites (4)	9.6%
Total Internet	100.0%

Full Year 2008

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Full Year 2008	Share of CRS Reservations Full Year 2007	Percent Growth/Decline Full Year 2008 to 2007
Internet	47.6%	42.0%	5.6%
GDS Travel Agent	27.3%	29.3%	-1.9%
Total Electronic	74.9%	71.2%	3.7%
Voice	25.1%	28.8%	-3.7%
Total for CRSs	100.0%	100.0%	4.1%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Full Year 2008
Brand Sites (1)	75.2%
Retail Sites (2)	5.4%
Merchant Sites (3)	10.7%
Opaque Sites (4)	8.7%
Total Internet	100.0%

Q4 2008

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q4 2008	Share of CRS Reservations Q4 2007	Percent Growth/Decline Q4 2008 to Q4 2007
Internet	49.3%	43.5%	5.8%
GDS Travel Agent	25.6%	28.5%	-2.9%
Total Electronic	74.9%	72.0%	2.9%
Voice	25.1%	28.0%	-2.9%
Total for CRSs	100%	100%	-2.6%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q4 2008
Brand Sites (1)	74.8%
Retail Sites (2)	4.9%
Merchant Sites (3)	11.3%
Opaque Sites (4)	9.0%
Total Internet	100.0%

Q3 2008

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q3 2008	Share of CRS Reservations Q3 2007	Percent Growth/Decline Q3 2008 to Q3 2007
Internet	48.6%	43.2%	5.4%
GDS Travel Agent	26.4%	28.3%	-1.9%
Total Electronic	74.9%	71.4%	3.5%
Voice	25.1%	28.6%	-3.5%
Total for CRSs	100%	100%	4.7%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q3 2008
Brand Sites (1)	74.6%
Retail Sites (2)	5.6%
Merchant Sites (3)	11.0%
Opaque Sites (4)	8.8%
Total Internet	100%

Q2 2008

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q2 2008	Share of CRS Reservations Q2 2007	Percent Growth/Decline Q2 2008 to Q2 2007
Internet	47.4%	41.8%	5.6%
GDS Travel Agent	27.6%	29.3%	-1.7%
Total Electronic	74.9%	71.1%	3.9%
Voice	25.1%	28.9%	-3.9%
Total for CRSs	100.0%	100.0%	7.0%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q2 2008
Brand Sites (1)	74.8%
Retail Sites (2)	5.8%
Merchant Sites (3)	10.6%
Opaque Sites (4)	8.9%
Total Internet	100.0%

Q1 2008

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Q1 2008	Share of CRS Reservations Q1 2007	Percent Growth/Decline Q1 2008 to Q1 2007
Internet	45.3%	39.5%	5.8%
GDS Travel Agent	29.6%	31.0%	-1.4%
Total Electronic	74.8%	70.4%	4.4%
Voice	25.2%	29.6%	-4.4%
Total for CRSs	100%	100%	6.9%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Q1 2008
Brand Sites (1)	76.8%
Retail Sites (2)	5.1%
Merchant Sites (3)	10.0%
Opaque Sites (4)	8.1%
Total Internet	100%

Full Year 2007

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of CRS Reservations Full Year 2007	Share of CRS Reservations Full Year 2006	Percent Growth/Decline Full Year 2006 to 2007
Internet	42.0%	37.6%	4.4%
GDS Travel Agent	29.3%	31.3%	(2.1%)
Total Electronic	71.2%	68.9%	2.3%
Voice	28.8%	31.1%	(2.3%)
Total for CRSs	100%	100%	9.6%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Full Year 2007
Brand Sites (1)	75.9%
Retail Sites (2)	5.7%
Merchant Sites (3)	10.4%
Opaque Sites (4)	8.0%
Total Internet	100%

Full Year 2006

Reservation Sources for Major Hotel Brands

CRS Hotel Bookings	Share of Internet CRS Reservations Full Year 2006
Internet	37.6%
GDS Travel Agent	31.3%
Total Electronic	68.9%
Voice	31.3%
Total for CRSs	100%

Internet Source Breakdown for Major Hotel Brands

Internet Bookings	Share of Internet CRS Reservations Full Year 2006
Brand Sites (1)	76.1%
Retail Sites (2)	5.4%
Merchant Sites (3)	10.6%
Opaque Sites (4)	8.0%
Total Internet	100%

(1) Brand Website: Website where distribution is operated and managed by the brand (e.g. http://www.marriott.com/).
(2) Retail Website: Third-party distributor where the hotel lists inventory at the same price that it is sold to the consumer and hotel pays distributor agreed upon commission (e.g. HRS, Bookings, Venere in Europe).
(3) Merchant Website: Third-party distributor where the hotel provides inventory to the site at a net rate. The merchant marks up the rate by an agreed upon percentage. The consumer pays the merchant at the gross rate and the merchant site pays the hotel the net rate (e.g. Expedia/Hotels.com, Travelocity and Orbitz).
(4) Opaque Website: Third-party distributor that enables customers to choose a fare or rate without knowing the brand of the supplier until after the item is purchased (e.g. Priceline).

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