Search Engine Optimization
Capture and book relevant online traffic by increasing your online ranking and visibility.
Our hotel Search Engine Optimization (SEO) solution will attract relevant online traffic to your site. TravelClick’s hotel SEO team takes into account your entire digital presence, including social media, to ensure that interested customers find your hotel in their search.
TravelClick’s hotel SEO strategy helps you capture and book relevant online traffic. It addresses multiple components of your online presence. Our team examines your current site and ensures that its structure will promote online visibility. We then make sure your site is locally optimized for searches within your market. Finally, we build offsite content and linking to improve search engine rankings. We approach each hotel SEO project with a focus on how your property competes in its local market. We support this with a structured keyword strategy and reader-friendly content specific to the hotel in question. We consistently deliver sites with high conversion rates and average time on-site and low bounce rates.
What it includes:
- Keyword research, analysis and website strategy
- SEO content delivery and implementation
- SEO analytics set-up and site map updates
- Monthly automated analytics reports
- Google places and local optimization
- Quarterly reporting
- Quarterly analysis and maintenance recommendations
- Quarterly content update implementation
- Linking assessment document