Fourth Quarter Data Indicates Major Rebound Across All Travel Segments, Despite Slight Rate and Booking Declines Overall in Third Quarter of 2017
NEW YORK – September 28, 2017 – Heading into the last quarter of 2017, fourth quarter data is showing healthy gains across the board, despite slight declines in average daily rates (ADR) and bookings in the third quarter across all travel segments, down -0.5 percent and -0.2 percent respectively, according to new data from TravelClick’s September 2017 North American Hospitality Review (NAHR).
Despite the Rise of Airbnb Among Consumers, Travel Agents Still Predominantly Book through GDS
NEW YORK – September 20, 2017 – TravelClick, a global provider of innovative, cloud-based and data-driven solutions designed for hoteliers to maximize revenue and profits, and Phoenix Marketing International, a market research firm, recently concluded a study of more than 900 travel agents who are located throughout 52 countries. This study revealed that travel agents are continuing to report a record use of Global Distribution Systems (GDS) to make hotel reservations.
Coinciding with TravelClick’s data projections for 2017, the study also indicates that it will be a record year for GDS hotel bookings. In fact, the data forecasts that GDS hotel booking growth will surpass 68 million reservations this year – an increase of over 2 million hotel bookings that were generated in 2016. The 2017 Global Travel Agent GDS study surveyed travel agents worldwide who use Amadeus, Sabre and Travelport.