Hotels and Demand Generation: Buzzword or Must-Have?
Every hotelier dreams of high occupancy, steady revenue, and a thriving business year-round. And if you ask, they’ll all agree—demand generation is the key to success.
Every hotelier dreams of high occupancy, steady revenue, and a thriving business year-round. And if you ask, they’ll all agree—demand generation is the key to success.
For many Europeans, the Easter holiday marks the first opportunity of the year to take time off from work or studies and enjoy a much-needed vacation.
PortCREW (Port-City Regions To Wave Med Cruise Destinations As Smart, Sustainable And Striking Eco-Tourism Systems) is an EU Project co-funded by Interreg Euro-MED that responds to cruise tourists’ …
In the competitive world of hotel sales, effective communication can make or break a deal. Yet, before any sale can be made, there’s the daunting task of prospecting.
SETTING THE SCENE In this case study, we discover how a luxury retailer used Traveler Statistics data to gain a better understanding of the shopping tourism market.
Retail tourism is becoming a more important market year by year. The big question is how to create an effective marketing campaign to attract retail tourists.
Imagine a world where every part of the travel industry works together seamlessly—airlines filling seats, hotels boosting bookings, and destinations attracting their desired type of visitors.
Crafting a winning hotel proposal requires more than just presenting a document; it’s about having a solid grasp on the client’s needs, highlighting your hotel’s distinctive offerings, a…
As we bid farewell to 2024, we’re reflecting on a year filled with innovation and leadership in the travel and hospitality industry – a year in which we’ve kept our partners and customers ah…
In the current travel landscape with many new players and diverse offers, the traveler’s journey can feel a bit overwhelming at times.