Blog & Insights

By Laura Blanc Pedregal, Senior Product Marketing Specialist, Advertising for Destinations & Airlines   Traveler behavior is changing fast.

What does a global music event like Coachella mean for travel demand? Coachella took place across two weekends this year in Palms Spring (10–12 April and 17–19 April 2026), offering a clear sna…

Bad Bunny’s Spain tour isn’t just filling stadiums, it’s a real-time example of how major events influence travel demand, hotel performance, and destination planning.

Originally published on Hospitality Net By Sol Freixa, Vice President, Commercial, Destinations at Amadeus   Travel doesn’t begin with a booking – it begins with a question.

Insight-driven trends from Amadeus research reveal how hotels and venues are navigating selective demand, rising competition, and the need for sales acceleration.

How to turn forward-looking air booking data into smarter demand strategies Spotlight data focus: Cherry blossom season in Japan Every year, millions of travelers trace invisible lines across the glo…

CHTA and Amadeus unveil the 2026 Caribbean Travel Trends Report at Caribbean Travel Forum in Antigua, charting a region focused on smarter targeting, higher-value travelers, and year-round demand  …

Setting the Scene: Hotel Riverton Hotel Riverton is a centrally located, contemporary independent design hotel on Gothenburg’s waterfront in Sweden, proudly family-owned and operated since 1991.

Setting the Scene: Aparthotel Birmingham Aparthotel Birmingham, located in the United Kingdom, is a modern 4-star city center hotel that blends the convenience of serviced apartments with the comfort …

Setting the Scene: Lexis Hotel Group Lexis Hotel Group is one of Malaysia’s most iconic hospitality brands, known for its distinct water‑villa architecture, strong F&B identity, and a portfoli…