Blog & Insights

Originally published in Hotel Online   With the global roll out of COVID-19 vaccines underway, we are all hoping for brighter days ahead along with the return of travel.

Article originally published in Travolution.

Originally published on HSMAI Insights By: Katie Moro, Vice President Data Partnerships, Hospitality, Amadeus   Looking back at 2020, I believe the most frequently used word was “unprecedented.

Building Effective Guest Loyalty Programs Guest loyalty programs are a powerful method in the modern hotelier’s revenue strategy.

Hotel chain is the first in West Africa to purchase the innovative e-commerce platform to support their brand expansion   January 20, 2021 – In a challenging time for the global travel indu…

Originally published in Hotel Online   As hoteliers move forward from COVID-19, they are presented with the challenges of building a successful hotel marketing plan by repositioning, retargeting,…

Read the summary of a recent interview with Freddy Friedman, Managing Director of Amadeus travel audience Thoughts on how the impact of the coronavirus pandemic impacted tourism and the relevancy of d…

Originally published in PhocusWire Due to ongoing travel restrictions to prevent the spread of the pandemic, it is a time of great uncertainty for many destination marketing organizations (DMOs).

Article originally published in TTG Media Traveling may be off the cards during lockdown, but that doesn’t stop travelers from dreaming up their next trip – whether it’s on social media (as seen…

In a new study recently released by h2c, Global IBE and Metasearch Management Study, research shows that major gaps in Internet Booking Engine (IBE) effectiveness are directly related to a lack of int…